Do you have any promo/marketing material you can share? I find the concept of self-install fibre (trench and all!) pretty wild and to be honest, practically ridiculous. I'd love to know more about what you had in mind.
Sorry, the company doesn't exist anymore. Our marketing didn't focus on the self install angle for residences, but it did for business. In either case, it's logically no different from hiring any worker to do it.
Basically our pitch was, you can reduce the install cost to whatever the minimum wage is. Deploying the physical topology of an NBN can be designed to require 100% unskilled labor. Maybe the problem was that it would create too many jobs. *joke
Ahh, that's fairly different to regular punters doing it themselves. If you pitched it as a self install method vs a cheaper way for contractors to do fibre installs (the #1 reason the Libs gave for the MtM), I can see why people were confused.
Yeah well :) Billion dollar projects like the NBN are like these huge huge conquests for the big corporates involved. It's hard for startups to compete with all the resources, salesmanship, box seats at the footy and other wining and dining that goes on behind the scenes to win the bid. All up, I'm relatively happy with the experience, we built and pitched a high quality product, built it very fast, and got out fast. As fails go, I'm very happy overall with how it was executed. The bet had a very nice risk / reward ratio had we been successful.
