I am a marketer. I am also fairly technical and think that I have a firm understanding of how things work but lack the capabilities/aptitude to properly code them. I managed to cobble together a functional prototype of some analytics software we needed. It was fine until it became quickly apparent that my coding skills suck despite a more or less understanding of it all. We had to hire a coder to write it all from scratch to be able to handle hundreds of thousands clicks per day. It has been bumpy but it was still the right decision in order to allow our business to grow.
My point is, even if you want something bad enough that you will sit there for a couple of weeks straight to cobble your vision together, nothing beats having it done by a professional that understands what they are doing.
I wish still we had a full time developer and ui designer available to us to make my much grander/awesome/profitable vision a reality. In time we will...
> I managed to cobble together a functional prototype of some analytics software we needed. It was fine until
The key point is that you had something complete, it wasn't a vague idea.
In some sense, your prototype was "a product". It wasn't adequate in many ways.
I mention product because the "suits" are offering "I need someone to improve my product" terms while expecting "I need someone to build a product from my idea".
There's a huge gap between "a decent social site" and the minimal facebook, and market research and bizdev don't address that gap.
My point is, even if you want something bad enough that you will sit there for a couple of weeks straight to cobble your vision together, nothing beats having it done by a professional that understands what they are doing.
I wish still we had a full time developer and ui designer available to us to make my much grander/awesome/profitable vision a reality. In time we will...