The feature is clearly designed to push their Trusted Partners into the faces of their ideological opponents. Wikipedia is non-scary entry point. Expect SPLC or some fact-checkers next. The low revenue un-targeted advertising feature can easily be jettisoned to placate people while the real payload is deployed.
I don't think cynicism is warranted on that. It's probably just normal advertising. Still don't like the way they talk about it, but I think the ad feature is separate from their wokeness efforts. They just want non-Google money.
The feature is clearly designed to push their Trusted Partners into the faces of their ideological opponents. Wikipedia is non-scary entry point. Expect SPLC or some fact-checkers next. The low revenue un-targeted advertising feature can easily be jettisoned to placate people while the real payload is deployed.