You're exactly right - there is a vocal set of people that want a third option. My point is, however, no business has to offer the "third option". Just because they don't offer the third option doesn't make downloading them for free OK.
I've read the article - and I completely agree with Gabe. From a business point of view - you (and Gabe) are probably right. It might be absolutely, completely stupid of HBO to not offer GoT online, 24/7, for a reasonable price.
However, just because they may (or may not) be making a poor business decision, it doesn't excuse what people are doing: illegally pirating content.
>However, just because they may (or may not) be making a poor business decision, it doesn't excuse what people are doing: illegally pirating content.
Look at it from the other direction. Pirates are gonna pirate and there is fuck all anyone can do about it. Moralize about it all you want, it doesn't change the fact that people will get the content for free, and MORE people will get the content for free if they feel ripped off or cheated (regardless of how legitimate those feelings might be)
HBO can make a relatively simple change to capture a good deal of that market, or leave money on the table. Currently they're pursuing option #2 due to poor positioning.