Depends on complexity. The article gives a price, for 5 PCBs which isn't unreasonable. However this was a simple PCB that used a lot more physical space than it would need to (for this application most of the space was needed because of the physical space the buttons/sliders needed so it was needed so this isn't a criticism). If you want to make a small PCB much more work is needed. This was a few analog sliders and buttons - no high speed digital data, if you are designing a computer (even Apple II level complexity) it is a lot harder. If you are designing a radio there are a lot of complexity. If you want to get this FCC (whatever your local government is) certified there is a lot more complexity.

This project is something that should be easy for someone with basic CAD experience. However many projects require a lot more complexity, so don't think that because most people could figure this PCB out in a day make you think anyone can do more complex PCBs, things get complex fast.