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> They are so unhealthy because in the quest to keep the price something that people can afford (or for greed in profits) companies are forced to turn it into processed zombie garbage

Well, sort of. That processing is generally there not so much specifically to keep the price down as to prolong the shelf life. But it's true that without the preservatives you'd be paying higher prices.



Tastykakes[1] are about the same price as Twinkies but have half the shelf life (or less, depending on the product) due to fewer preservatives and better ingredients. They don't have the distribution that Twinkies have, but it's grown to include the entire East Coast at this point, I think. Still pretty bad for you but several rungs up the garbage ladder, for sure. I don't understand how Twinkies are able to compete in their market.

1. https://en.wikipedia.org/wiki/Tastykake


I don't think thats true, I looked them up and this looks just as processed: https://www.heb.com/product-detail/tastykake-butterscotch-kr... (scroll down to see the ingredients)

Perhaps you are referring to a Tastykake from a bygone era?


It is true. The shelf life of those Tastykakes is three weeks. A Twinkie's is six. The shelf life of a Tastykake pie is seven days. They haven't changed much or at all since I was a kid.

Have you tried a Tastykake (and a Twinkie)? The difference is obvious if you can spare the calories.


I have tried almost all of the Tastykakes that I could purchase here on the east coast. They seem quite average in terms of quality. While I have never eaten a Twinkie and Tastykake side by side I do concede that Twinkies these days are a bottom of the barrel level of quality and TastyKakes are at least a small level above. I'm just looking at that ingredient list and it seems quite processed.


I think you misinterpreted my original comment, but I applaud your diligence in sampling the entire Tastykake product line. The pies are my favorite, though I rarely eat them as I value my health. I would not touch a Twinkie unless I were starving, or perhaps as part of a paid stunt if the money was right.


Understood. I do enjoy the coconut juniors Tastykake but I am focused on cutting out all processed and unnatural ingredients so I am forced to produce more at home. Its just the world I feel we are stuck in now.

Regarding Twinkie, did you see my other comment on producing them at home using natural ingredients? https://youtu.be/lD2OOTx2G9k?t=592

You may be able to hopefully recreate the original quality using this(if this is something you'd like to try).


> I don't understand how Twinkies are able to compete in their market.

Branding is very powerful.

(Never rebrand, it'll just disturb pleasant memories)


True, I imagine the Twinkie Pavlovian response is a tough one to shake.


Its a combination of three things: A triple whammy. Yes preservatives are extremely important. But we are now seeing reduced sizes as well as ingredient substitutions to preserve some semblance of the taste while using cheaper ingredients.




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